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Why you’ll want to work with me on your marketing.

Throughout my career, I’ve had the opportunity to write copy for nearly 400 clients on thousands of projects in a multitude of industries – automotive, business-to-business, consumer goods, finance, government, healthcare, pharmaceuticals, real estate development, retail, and technology. My work has received 24 national and regional awards.

Steve Jobs once said, “Creativity is just connecting things. You can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future.”

How will my copywriting experience benefit you?

I’ll get up to speed quickly on your account.

Most likely, I’ll already possess insight about your industry and target market.

I’ll write short-form and long-form copy for you.

I’ll provide you with a range of ideas to find that sweet spot of what’s comfortable for you and right for your brand.

I’m a visual thinker who will help inspire your graphic designer’s best work.

I’ll write to the character count of his or her layouts so that the beauty of the original mockups won’t get mucked up.

I’ll deliver consistently high-quality concepts and copy.

I’ll fill the professional writer role without adding staff to your payroll.

I understand the time-honored rules of direct mail conversion and how they translate to today’s content marketing.

I’m knowledgeable about the disciplines of advertising, design, content, direct mail, and social media.

And I’ve been mentored by some of the best in the ad business.

Steve Jobs was right. I love connecting the dots. And I’d love to connect with you, if you need help with a project. I believe my best work is still ahead of me. Let’s see.

Left-Brain Training:

Syracuse University School of Management
B.S. in Marketing Management

Syracuse University
Division of International Schools Abroad in London

University of California at Irvine
E-Commerce Certificate Program

Right-Brain Training:

Copyblogger Certified Content Marketer

The Western States Advertising Association
Carson & Roberts Course (12-week session)

The Advertising Club of Greater Boston
Creative Concepts Courses (three, 12-week sessions)